High Tide
High Tide Consulting
Salesforce Marketing Cloud · Productized

Current

Marketing Cloud, delivered as a subscription. Two kinds of tools — ones that build your platform and ones that run your marketing. Flat monthly price. Cancel anytime with two weeks' notice.

Always-on momentum. Predictable price. No long-term commitments.
🔧 Building tools

Current

Monthly deployment tools for building inside Marketing Cloud. You're standing things up and configuring the platform.

Journeys · Segments · Data extensions · Setup
+
Have both
🌊 Running tools

Run

Monthly execution tools that operate your marketing day to day. Run nearly replaces an in-house marketer.

Campaigns · Sends · Reporting · Optimization
🔧 Building tools

Current — build it out.

Monthly deployment subscriptions for building inside Marketing Cloud: journeys, segments, data extensions, and platform setup. Pick capacity by how much you're building.

Current 40
$4,000 / month
Active build capacity — stand up journeys, segments, and data extensions and configure the platform as you launch.
Current 80
$7,500 / month
Higher-volume build capacity for larger or faster deployments across more journeys, segments, and data structures.
Required to start
One-time base configuration
Stands up users, permissions, and each business unit before the monthly build tool begins.
$8,000
Base config — users & permissions
$4,000
Per business unit
🌊 Running tools

Run — keep it moving.

Ongoing execution subscriptions. Run operates your marketing month to month — campaigns, sends, segmentation, reporting, and optimization. It nearly replaces a dedicated in-house marketer.

Run 20
$3,200 / month
Ongoing execution that replaces much of a marketer's workload — steady campaign and journey operation.
Run 40
$6,000 / month
Heavier ongoing execution that almost fully replaces an in-house marketer — high-volume, multi-channel operation.
Use one — or stack both

Build it, then run it.

Most clients do both: a Building tool stands the platform up, a Running tool keeps it operating. One predictable monthly relationship — no agency contract, no full-time hire.

🔧 Build
Current 80
$7,500/mo — deploy it
+
🌊 Run
Run 40
$6,000/mo — operate it
Example stack — build and run together: $13,500/mo (plus one-time base config)

Ready to get current?

Tell us where your Marketing Cloud is today and what you want to build. We'll recommend the right mix.

Book a Call
All monthly fees are flat and month-to-month · Cancel with 2 weeks' notice
Current by High Tide Consulting · hightideco.com